Holly Willoughby’s new YouTube show Together is reportedly worth a staggering £5 million, with her contact believed to span around 18 months.
The former This Morning host launched her new YouTube show Together last month.
Since its launch, the show has been widely panned by critics, with some comparing it to Meghan Markle’s lifestyle show, With Love.
Despite the criticism, the show has already attracted around 350,000 views in August so far, with a growing number of subscribers.
And Holly’s big-money partnership with healthcare brand Voy is understood to be worth millions.
A source said: ‘Voy paid in the region of £5million to work with Holly on Together.
‘Their contract is with the production company Hungry Bear Media but of course they have bought into Holly and her programme ideas and they think her fans and followers are the kind of people who use their products.
‘It’s a big money deal for Holly, although lots of that money is tied into making the shows and she is very keen to stress that Together is something she wants to build as a programme in the years to come, hopefully with Voy continuing to be on board as it grows and grows,’ they added to The Mirror.
Meanwhile, Holly has been warned that breaking her silence about her infamous fallout with This Morning co-star Phillip Schofield , could save her new show, Together.
