Meghan Markle has secured her spot with Netflix with her glamourizing personality
The Duchess of Sussex, who has just launched her cooking show titled ‘With Love, Meghan,’ on the streaming giant, has captivated the bosses with her screen presence.
Netflix boss Ted Sarandos has wider plans for the Duchess of Sussex.
A source told The Sun on Sunday: “The relationship between Netflix and Meghan goes far deeper than many people realise.”
Sarandos who also has a weekend home in California, added: “I think Meghan is underestimated in terms of her influence on culture.
“People are fascinated with Meghan Markle.”
This comes days after Meghan has been called out for ‘ghosting’ her customers after prolonged shortage of her ‘As Ever’ products.
Renae Smith, founder and director of The Atticism, told the Express: “It’s not surprising people are mocking it. From a PR and brand-building perspective, the strategy feels a bit half-baked.
“The initial drop clearly exceeded expectations; honey selling out in five minutes is impressive, but it also screams lack of planning. Honey is honey. It doesn’t take six months to source more.
“If you didn’t expect to sell out, that’s a supply chain issue. If you did expect to sell out and this is part of the scarcity play, then where’s the plan to maintain engagement?”
The expert explained: “Right now, it just looks like they launched, sold out, and then ghosted the audience. That doesn’t build anticipation, it creates the sense that the brand doesn’t know what it wants to be.”
